Перенесена в архив: Marketing Manager
Отправить резюме
О вакансии
A ridesharing platform is looking for Marketing Manager.
What you will directly contribute to:
- Defining our Marketing strategy in cooperation with the General Manager and central Marketing Team and leading long-term brand development and audience strategy by driving local insights and market analysis.
- Building a detailed marketing plan based on the marketing strategic goals, including the best media mix and the right set of campaigns: online and ATL.
- Preparing marketing budget allocation and monitor very closely our marketing performance to ensure relevance and cost-efficiency, including both above the line and online channels.
- Leading marketing execution and impactful projects related to all our channels while balancing our efforts between high performance and impact and strategic innovation.
- Driving the local partnership strategy ensuring it matches business KPIs, making key prioritization decisions.
- Sharing learnings and best practices with other countries.
Qualifications:
- 5+ years of marketing experience, including online performance marketing.
- Strong expertise in ATL (TV, radio, OOH): media planning, performance tracking.
- Sharp, analytical mind and an entrepreneurial spirit, able to work autonomously with minimal guidance and to drive business decisions using data insights.
- Intellectual curiosity and desire to learn new things, techniques and technologies.
- Great communication skills.
- Comfort working in a start up culture with a high growth/agile environment.
- Fluent in English with an in depth knowledge of the Russian market and culture - international experience is a plus.
Conditions:
- A start-up spirit that fosters agility, teamwork, and impact.
- Challenging career opportunities in a high-growth and fast-paced environment.
- An inspiring working environment including state-of-the-art office spaces.
Send your CV on hr@digitalhr.ru
